Holiday Shopping Habits

Holiday shoppers splurging on themselves, and that’s a good sign for the season, analyst says

  • More shoppers are spending on themselves this year around the holidays, an NPD survey shows.
  • Retailers have been setting up the right assortment of splurge-worthy items in stores.
  • Items such as sweaters, boots, smartphones, cookware and athletic apparel typically fall within the “self-gifting” category, according to NPD.

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Did You know…..

…… out of the top 1000 online merchants, 76.5% offer “free” shipping?  Hmmm, someone’s paying for that shipping somewhere.

Did you know…… 52% of online consumers say they are interested in an alternate delivery location rather than their home?   That means no more stolen packages off front porches.  FedEx has partnered with Walgreens for pickup and delivery.  Amazon has partnered with Kohl’s for returns.  This is just the beginning of eCommerce and brick and mortar relationships.

We thought you’d like to know: The Holiday Shipping Deadlines for each carrier. Print off the calendar found in this link for easy reference!

ShipStation released its shipping cutoff dates for the holiday season.  This infographic includes shipping dates from the top three U.S. shipping carriers, UPS, FedEx and USPS.  ShipStation began collecting ship-by dates and sharing them as far back as 2012.

“ShipStation’s holiday shipping infographic is one of our most popular pieces of shipping tips content and I’m not surprised,” says ShipStation’s Vice President of Marketing, Robert Gilbreath. “Each year our goal is to lessen the stress on our ecommerce merchants during the business holiday shipping season, by providing clear ship-by dates as early as possible.”

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2017 Holiday Outlook: Key findings- published by

1. Make it easy on me >
From product discovery to payment to shipping, consumers are in the driver’s seat

2. At the holidays and all year, a community of commerce >
The store morphs into a more contemporary version of its former self

3. Holiday habits uncover generational preferences >
Young consumers enjoy travel; older consumers like dining out

4. Young Gen Z consumers forge their own path >
Visual social networks dominate product discovery

5. Generous millennial dads put family first >
Early tech adopters lead shopping via smart home devices

6. Home for the holidays . . . or maybe not >
Whether to grandma’s or a winter vacation

7. Alexa, where’s my stuff? >
More distribution centers closer to population centers mean fewer last-mile snags

8. Goodbye traditional advertising, hello influencers >
Consumers want the unvarnished truth from their peers




The FedEx 2018 Rate Increase: A Deeper Dive- by Dave Sullivan of

As has been widely reported in many industry trade journals, FedEx Corp announced that it will be raising shipping rates in 2018 for FedEx Ground, FedEx Express, and FedEx Freight by 4.9%. If that number sounds familiar, it should. Here are the FedEx announced average rate increases for the past few years:

  • 2017: 4.9% for Ground, 3.9% for Express
  • 2016: 4.9% for Ground and Express
  • 2015: 4.9% for Ground and Express
  • 2014: 4.9% for Ground, 3.9% for Express
  • 2013: 5.9% for Ground and Express (to be offset by fuel surcharge reduction)
  • 2012: 5.9% for Ground and Express (to be offset by fuel surcharge reduction)
  • 2011: 5.9% for Ground and Express (to be offset by fuel surcharge reduction)
  • 2010: 4.9% for Ground, 5.9% for Express (to be offset by fuel surcharge reduction)

Notice a trend? Since the carriers (UPS and FedEx) began announcing an annual general rate increase (GRI), they’ve been consistent in their announced average increase.

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Welcome to Reko Market Direct’s new blog page! We are here to provide you with the latest news, trends and articles relating to the fulfillment, customer service and retail industries. If you should have any questions regarding Reko Market Direct and our services provided, please contact or call 816-220-2626.