Holiday shoppers splurging on themselves, and that’s a good sign for the season, analyst says
- More shoppers are spending on themselves this year around the holidays, an NPD survey shows.
- Retailers have been setting up the right assortment of splurge-worthy items in stores.
- Items such as sweaters, boots, smartphones, cookware and athletic apparel typically fall within the “self-gifting” category, according to NPD.